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Natural Search Traffic Building and SEO in Twelve Easy Lessons - Lesson Ten

Welcome to the tenth lesson in our free course on Search Engine Optimization & Natural Traffic Building For Your Business, Charitable or Personal Website.

In each edition of “SEO and Natural Search Traffic Building For Your Business” you will learn valuable information on how you can use naturally use search engine optimization to encourage, acquire and just plain old get traffic for your business, charitable or personal website.

In the last issue we talked about using key words in your title tag. In this issue we are going to go over some tips for increasing your website ranking and traffic.

Today, I want to talk to you about some simple rules that you can follow that will help you to improve your search engine ranking and the traffic to your site. You can also follow these techniques if you are starting a new site or if your existing website is not ranked well in search engines for certain keywords.

First of all, it is important to concentrate on the home page of your site and once you learn the techniques, you will be able to apply them to the other pages of your site so that you can have multiple high ranking pages.

Let’s go over some of the basic principles to achieving good rankings in the search engines.

- Create a site with valuable content, products or services.

- Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the page.

- Research and use the right keywords and phrases to attract targeted visitors.

- Use your keywords in the right fields and references within your pages. Like your title tags, meta tags, top heading and even in the alt tags of images.

- Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.

- Submit your web pages webpage and not just the home page, to the most popular search engines and directories.

- Keep track of changes in search engine algorithms and processes and accordingly modify your web pages so your search engine ranking remains high. Use online tools and utilities to keep track of how your website is doing.

- Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc.

- Use reports and logs from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you.

- Give your visitors plenty of ways to remember you, like newsletters, free reports, rewards, gifts, coupons etc.

- Exploit your expertise by writing and submitting articles for your website or products.

- When selling products online, use simple payment and shipment methods to make your customer’s experience fast and easy.

Keep these simple rules in mind every time you work on your existing site or start a new site. If you spend a few days of preparation up front it will pay off in the long run with better search engine rankings and traffic.

Join Us Tomorrow For The Next Lesson in our Free Series on Natural Search Traffic Building and SEO in Twelve Easy Lessons.  We will be talking about some tips that you can use to get repeat visitors to your website.

Smiles and Good Fortune,

Teresa

Natural Search Traffic Building and SEO are skills you need to learn if you want to have any sort of a presence online, be it for business, charitable or personal reasons, and we are going to make learning those skills free and so very easy for you. Our complimentary Natural Traffic Building and Search Engine Optimization Series will help you to learn the vital skills you need to Survive and Thrive online the simple way…one short, easy, breezy lesson at a time….

So please be our guest and enjoy

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It is not wealth one asks for, but just enough to preserve one’s dignity, to work unhampered, to be generous, frank and independent.

– W. Somerset Maugham (1874 ? 1965) Of Human Bondage, 1915

Filed under: Natural Search and SEO on February 6th, 2009